Internal newsletter example from staffbase. Give context to growth and goals Employees will be more motivat and engag when you share growth and goals in the context of each team member’s contribution. Don’t just throw quarterly numbers at them in a newsletter and expect them to understand their individual impact on initiatives. Connect the dots for them. Organizational goals hold little impact until they become personal.
When sharing quarterly stats
For example. When sharing quarterly stats. Phrase it in a way that highlights their contribution. “here is where our company okrs are. Which means each individual is performing at xy% of capacity. This is [good/bad/indifferent] because of xyz. This is our opportunity moving forward. And this is how you country email list can help us achieve that. ”Put a spotlight on your employees It’s a psychologically proven principle that people love talking about themselves.
According to psychology today
According to psychology today. It’s so gratifying for people it engages the same areas of the brain as other pleasurable activities. Like eating good food and even having sex. In short. It’s powerful. If you want to increase employee engagement. Celebrate them. Talk about them. Let them share about themselves. You can put a spotlight on your employees by ER Lists celebrating success stories. Featuring positive client feback. Sharing promotions. And introducing new hires. Send your transactional emails and marketing emails. All inside of campaign monitor. Keep your brand consistent no matter what kind of message you’re sending.
